For the one who remembers everything

You carry more than
anyone realizes.

The doctor names, the allergies, the gift you gave three years ago, the thing your sister mentioned she wanted. Tend holds all of it, so you do not have to.

14 days free. Then $12/month. Cancel whenever.

Free download

The Mental Load Audit

A one-page worksheet that maps everything you are carrying — physical tasks, mental tasks, emotional labor, and the social coordination nobody sees. Print it, fill it in, and finally have a real conversation about it.

No spam. Unsubscribe any time.

You are the person everyone asks.

You know which pediatrician your kids see. You know that your mom cannot eat shellfish. You know exactly what you gave your brother-in-law for Christmas two years running, and you are determined not to repeat it.

Nobody handed you this job. You just absorbed it. And while it is invisible to everyone else, you know exactly how much space it takes up.

"I am my family's Google. If I got hit by a bus, everything falls apart."

"I have 400 unread texts to myself. That is my system."

"The thing that exhausts me is not the doing. It's the knowing."

What Tend looks like

Everything in one place. Nothing falling through the cracks.

My People

Sarah — daughter, age 8

Allergies: tree nuts

Dr. Patel — pediatrician

Size: 8/10 kids

Gift History

Dad — 2024: Leather wallet

Dad — 2023: Yeti tumbler

Mom — 2024: Cookbook

Mom — 2023: Candle set

Travel

Italy — June 14 to 22

3 stops, 11 activities

Flight conf: XK4892

Packing: 8 of 22 packed

How Tend works

No complicated setup. No learning curve. Just tell it things.

01

Tell it about your people

Add the people you carry in your head. Your kids, your parents, your siblings, your close friends. A name and a relationship is all you need to start.

02

Drop things in as they happen

Heard something at the doctor's office? Type it in. Your dad mentioned something he'd love for his birthday? Drop it in. Tend figures out where it belongs.

03

Find things when you need them

Next time someone asks "what's grandma's medication?" or you need a gift idea, it's all right there. Ask in plain language and Tend answers.

Everything in one place

Family profiles

A real profile for every person you care for. Allergies, preferences, doctor names, quirks. All in one place, always findable.

Gift history

Never give the same candle twice. Tend tracks every gift you've ever given, so you always know what's been done — and what would feel fresh.

Travel planning

Build full itineraries for every trip. Stops, activities, schedules, what to pack. Download a PDF to share with anyone.

Medical notes

Paste in appointment notes, medication names, diagnosis details. It stays organized and comes back to you when you need it.

Smart reminders

Recurring things like insurance renewals, school enrollment windows, and annual physicals. Set it once and Tend handles the remembering.

Ask anything

"What did I give Sarah for her birthday last year?" "What's the name of Jake's teacher?" Just ask, like you're talking to a friend who knows everything.

Your privacy

We commit to keeping all of your personal data personal.

Nothing shared — ever.

We do not sell your data. We do not use it to show you ads. We do not share it with anyone, for any reason, at any time. The subscription is how we make money — not you.

Everything is encrypted. You can export or permanently delete everything at any time. No questions asked.

Simple, honest pricing

One plan. No tiers designed to confuse you.

$12

per month, or $99/year (save $45)

  • Unlimited family members
  • Full gift history tracking
  • Travel planning with PDF itineraries
  • Medical and preference notes
  • Smart reminders
  • Ask anything — search your whole family history
  • Export your data any time
  • Your data never sold, never shared
Start your 14-day free trial

No credit card required to start.

Not ready to sign up yet?

Start with the free Mental Load Audit. It takes ten minutes and most people say it is the first time they have ever seen their own workload written down.

No spam. Unsubscribe any time.

You have been carrying this long enough.

Let Tend hold it for you.

Start for free